Design an A5 Manual "The Apple Identity"

Goal

The goal of the project 'The Apple iDentity' was to create a graphic artifact that tells the story of Apple, from its origins to the present day.

I designed an A5-format manual divided into 11 chapters, summarizing the key events that took place over time.

Description

The typeface used in the project is San Francisco, the iconic font adopted by Apple. The color palette for the chapter divisions and the term 'iDentity' references the colors introduced with the 2020 iMac lineup.

Outcome